A pilot project launching in Dundee and North Fife today is being billed as the future of transport, as young people aged 16-25 are invited to join a trial to find, book and pay for transport using a web app or their Young Scot card.
NaviGoGo, which was co-designed by young people for young people, is being delivered by a consortium led by ESP Group and includes Mudlark, National Entitlement Card (NEC), Route Monkey, SYSTRA and Young Scot.
The project received funding from Innovate UK to develop a Mobility as a Service (MaaS) platform to make it easier for young people to travel. The pilot service allows young people to directly book trains and taxis and provides information such as the fare and change required for buses and availability of car clubs. Healthy options including cycling and walking are also included in journey planning and linked to Young Scot Rewards
NaviGoGo also boasts innovative features such as the taxi fare splitting calculator, destination and transport reviews, the deal matcher and a link to Young Scot Rewards. During a six-month trial, £20 per month will be provided for free to each trial participant’s NaviGoGo account with the option to top-up with their own money as well. The first group of young people who live in Dundee and north east Fife will be trialling the service from today and a further 80 are being sought to use the service from December.
Steve Cassidy, Director of ESP Group, said: “We have worked intensively over six months with 16-25 year olds to co-design NaviGoGo. The resounding message we got from these young people was that there is no one-stop-shop for the traveller tailored to their own needs and circumstances. As Scotland’s first Mobility as a Service pilot we’re excited about how the trial will inform future transport information and booking in Scotland and beyond.”
Louise Macdonald, Chief Executive of Young Scot said, “It’s brilliant to see the experiences of young people being fully embedded in the design and development of NaviGoGo throughout the whole process. We’re excited to hear what your people think about NaviGoGo and for the future for the project.”
NaviGoGo also integrates with Young Scot Rewards to provide rewards points to young people choosing active and public transport travel options for different legs of their journey. Reward points can then be exchanged for exciting Rewards including experiences, kit and other opportunities.
Young people aged 16-25 who live in Dundee or North Fife can register their interest for wave 2 of the trial by going to www.young.scot/navigogo.